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Happy guys finish last, says new study on sexual attractiveness
Women find happy guys significantly less sexually attractive than swaggering or brooding men, according to a new University of British Columbia study that helps to explain the enduring allure of “bad boys” and other iconic gender types.
...The study, published online...in the American Psychological Association journal Emotion...
“...showing a happy face is considered essential to friendly social interactions, including those involving sexual attraction – few studies have actually examined whether a smile is, in fact, attractive,” says Prof. Jessica Tracy of UBC’s Dept. of Psychology...
The study found that women were least attracted to smiling, happy men, preferring those who looked proud and powerful or moody and ashamed. In contrast, male participants were most sexually attracted to women who looked happy, and least attracted to women who appeared proud and confident.
“It is important to remember that this study explored first-impressions of sexual attraction to images of the opposite sex,” says Alec Beall, a UBC psychology graduate student and study co-author. “We were not asking participants if they thought these targets would make a good boyfriend or wife – we wanted their gut reactions on carnal, sexual attraction.” He says previous studies have found positive emotional traits and a nice personality to be highly desirable in a relationship partners.
Displays of shame, Tracy says, have been associated with an awareness of social norms and appeasement behaviors, which elicits trust in others. This may explain shame’s surprising attractiveness to both genders, she says, given that both men and women prefer a partner they can trust.
Overall, the researchers found that men ranked women more attractive than women ranked men.
"Brother John" Rivers
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